The IT Subway Map Europe is a directory for users to navigate the software landscape, based on their specific business challenges and application needs. You want to differentiate yourself and get noticed.

Since 2011, Supply Chain Media has published the IT Subway Map Europe, an editorially independent overview of supply chain software vendors. The map is created using a thorough methodology that combines input from software vendors with Supply Chain Media’s own research.

To effectively stand out on the IT Subway Map Europe, your supply chain software company should position itself clearly and highlight how your solution meets specific needs such as ERP, WMS, TMS, or S&OP.

Start by clearly defining your core applications and their strengths in real-world use cases. Describe how your solution improves operational resilience, aligns functions, and drives measurable results. Emphasize the business impact using references and client results. Showcase your technology and the successful adoption and your customer’s transformation stories. Reinforce your relevance by identifying the specific industries and supply chains where you have deep domain experience.

The SCM IT Subway Map is a tool used by decision makers who want to know which vendor truly understands their specific context. Include straightforward messaging and connect your solution to their pain points. Make sure your logo, solution description, and references link back to your own detailed landing pages.

Being visible on the SCM IT Subway Map is about positioning. Profile your brand as a strategic enabler with a clear, proven track record of helping companies optimise, digitalise, and future-proof their supply chains.

Want to know more about advertising on the IT Subway Map Europe?

Please contact Anouk Migchelbrink:

+31 (0)6 54 92 01 75